Blog & Changelog
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changelog
Product Updates: Activity Log, Marketing Tools, and Stronger Account Protection
Recent updates to Local Lead Feed: an account activity log, new Marketing Tools (QR codes, a web forms builder, and a contact bar), a referral program, and additional spam and account-security protections.
Local Lead Feed Team ·
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Spreadsheets, Shared Inboxes, or a Lead Hub? What Actually Works for Home Service Businesses
Most home service businesses start tracking leads in email and a spreadsheet. Here's an honest, research-backed look at where that breaks down, what a general CRM gets wrong for this use case, and what a dedicated lead hub does differently.
Local Lead Feed Team ·
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Call Tracking 101: Why Phone Leads Need the Same Attribution as Web Forms
Home service businesses still get most of their leads by phone. Here's why phone calls deserve the same source tracking and follow-up history as a web form — and what to look for in a call tracking setup, backed by research on response time and lead quality.
Local Lead Feed Team ·
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What Is AI Search Traffic, and Why Home Service Businesses Should Start Tracking It
ChatGPT, Perplexity, Gemini, and Claude are sending real customers to local service businesses now. Here's what AI search traffic is, how big it actually is, and why it deserves its own line in your lead reports.
Local Lead Feed Team ·
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Where Did This Lead Actually Come From? Marketing Attribution for Home Service Businesses, Explained
A plain-English guide to marketing attribution — what it means, why 'they found us on Google' isn't good enough, and how to see which ads and pages actually produce jobs.
Local Lead Feed Team ·